Emotion & Mood
Personality & Symbolism
Suitable for accent colors and attention-grabbing elements.
Color Harmonies
Visual Analysis
Technical Values
| HEX | #2976BB |
|---|---|
| RGB | rgb(41, 118, 187) |
| HSL | hsl(208, 64%, 45%) |
| CMYK | 78%, 37%, 0%, 27% |
| Contrast | Dark |
| CSS | background: #2976bb; |
Accessibility — WCAG Contrast
WCAG 2.1 requires a contrast ratio of ≥4.5:1 for AA (normal text) and ≥7:1 for AAA. Best text color for this background: white (#FFFFFF).
Color Psychology
Color Temperature
This cool-toned color (hue 208°) evokes feelings of calm, trust, and intellectual focus. Cool colors tend to recede visually, creating depth and spaciousness in layouts.
Visual Weight
This mid-range lightness (45%) creates a balanced visual presence — neither heavy nor ethereal. It works well for both text and interactive elements.
Saturation Impact
The high saturation (64%) creates a vibrant, attention-demanding presence. Highly saturated colors are processed faster by the human brain — reaction time decreases by approximately 50ms compared to desaturated variants.
Design Applications
Technology & Innovation
Clean and modern — ideal for SaaS dashboards, tech startups, and digital product interfaces.
Healthcare & Wellness
Calming and clinical — commonly used in medical apps, healthcare portals, and wellness brands.
CTAs & Accents
High saturation draws attention — use for primary buttons, notification badges, and important interactive elements.