Emotion & Mood
Personality & Symbolism
Rooted in Japanese culture, nature, and seasonal beauty.
Suitable for backgrounds and subtle design elements.
Color Harmonies
Visual Analysis
Technical Values
| HEX | #70649A |
|---|---|
| RGB | rgb(112, 100, 154) |
| HSL | hsl(253, 21%, 50%) |
| CMYK | 27%, 35%, 0%, 40% |
| Contrast | Dark |
| CSS | background: #70649A; |
Accessibility — WCAG Contrast
WCAG 2.1 requires a contrast ratio of ≥4.5:1 for AA (normal text) and ≥7:1 for AAA. Best text color for this background: white (#FFFFFF).
Color Psychology
Color Temperature
This cool-toned color (hue 253°) evokes feelings of calm, trust, and intellectual focus. Cool colors tend to recede visually, creating depth and spaciousness in layouts.
Visual Weight
This mid-range lightness (50%) creates a balanced visual presence — neither heavy nor ethereal. It works well for both text and interactive elements.
Saturation Impact
Moderate saturation (21%) strikes a balance between engagement and comfort. These tones can be viewed for extended periods without fatigue, making them ideal for interfaces used daily.
Design Applications
Corporate & Enterprise
Communicates trust and professionalism — the top choice for corporate sites, legal firms, and B2B SaaS.
Government & Institutions
Authority and dependability — frequently used for government portals, educational institutions, and official communications.