Emotion & Mood
Personality & Symbolism
Knowledge, Loyalty, Ambition, Spirituality, Wisdom
Ideal for websites, logos, and designs that aim to evoke feelings of tranquility, spirituality, or technology.
Color Harmonies
Visual Analysis
Technical Values
| HEX | #769EE8 |
|---|---|
| RGB | rgb(118, 158, 232) |
| HSL | hsl(219, 71%, 69%) |
| CMYK | 49%, 32%, 0%, 9% |
| Contrast | Dark |
| CSS | background: #769EE8; |
Accessibility — WCAG Contrast
WCAG 2.1 requires a contrast ratio of ≥4.5:1 for AA (normal text) and ≥7:1 for AAA. Best text color for this background: black (#000000).
Color Psychology
Color Temperature
This cool-toned color (hue 219°) evokes feelings of calm, trust, and intellectual focus. Cool colors tend to recede visually, creating depth and spaciousness in layouts.
Visual Weight
With 69% lightness, this color feels lightweight and expansive. Light colors psychologically reduce perceived weight of UI elements by up to 20%, making interfaces feel more airy.
Saturation Impact
The high saturation (71%) creates a vibrant, attention-demanding presence. Highly saturated colors are processed faster by the human brain — reaction time decreases by approximately 50ms compared to desaturated variants.
Design Applications
Corporate & Enterprise
Communicates trust and professionalism — the top choice for corporate sites, legal firms, and B2B SaaS.
Government & Institutions
Authority and dependability — frequently used for government portals, educational institutions, and official communications.
CTAs & Accents
High saturation draws attention — use for primary buttons, notification badges, and important interactive elements.