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Pink / Magenta · 🗳️ XKCD

Pig Pink

#E78EA5

A light vivid pink with warm undertones. Named by popular vote in the XKCD color survey — a crowdsourced color name used by 146+ respondents.

Generate palette with this color →

Emotion & Mood

Emotion
CalmVibrantWarm
Mood
CheerfulUplifting

Personality & Symbolism

BoldExpressiveOutgoing
Recommended Use

Suitable for accent colors and attention-grabbing elements.

Color Harmonies

Complementary
#e78ea5
+
#8de7cf
Split Complementary
#8de7a2
#e78ea5
#8dd2e7
Darker Shades
Lighter Tints

Visual Analysis

Hue344°
Saturation65%
Lightness73%
This is a light color with high saturation. It falls in the red hue family (344°).

Technical Values

HEX#E78EA5
RGBrgb(231, 142, 165)
HSLhsl(344, 65%, 73%)
CMYK0%, 39%, 29%, 9%
ContrastLight
CSSbackground: #e78ea5;

Accessibility — WCAG Contrast

White Text Sample
The quick brown fox jumps.
2.38:1
AA AAA
Black Text Sample
The quick brown fox jumps.
8.81:1
AA AAA

WCAG 2.1 requires a contrast ratio of ≥4.5:1 for AA (normal text) and ≥7:1 for AAA. Best text color for this background: black (#000000).

Color Psychology

Color Temperature

This warm-toned color (hue 344°) triggers psychological responses associated with energy, comfort, and action. Warm colors appear to advance towards the viewer, making elements feel closer and more prominent.

Visual Weight

With 73% lightness, this color feels lightweight and expansive. Light colors psychologically reduce perceived weight of UI elements by up to 20%, making interfaces feel more airy.

Saturation Impact

The high saturation (65%) creates a vibrant, attention-demanding presence. Highly saturated colors are processed faster by the human brain — reaction time decreases by approximately 50ms compared to desaturated variants.

Design Applications

Food & Beverage

Stimulates appetite and conveys urgency — ideal for restaurant branding, food packaging, and sale promotions.

Health & Vitality

Represents life energy and passion — great for fitness brands, health apps, and wellness products.

Backgrounds & Space

Light tones create spacious, breathable layouts — ideal for content-heavy pages, minimalist designs, and card backgrounds.

CTAs & Accents

High saturation draws attention — use for primary buttons, notification badges, and important interactive elements.

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