Cultural Resonance
A traditional Chinese color with historical roots. Source: "说文：南方色也".
Five Elements
Technical Specs
| HEX | #C3272B |
|---|---|
| RGB | 195, 39, 43 |
| HSL | 358°, 67%, 46% |
| CMYK | 0%, 80%, 78%, 24% |
Visual Analysis
A mid-toned red tone (H:358° S:67% L:46%) that is highly saturated, vibrant. It carries the brilliance of ceramic glaze, offering a distinctive presence in any palette.
Color Harmonies
Design Applications
Brand & Identity
"赤" is particularly suited for fashion, entertainment, and romance brands. Its specific tonal character (H:358° S:67%) creates a distinctive brand identity that stands apart from generic color choices.
Interior & Spatial
In spatial design, this specific shade excels in boutique spaces, vanity areas, and festive settings. At 46% lightness, it balances visibility and subtlety — ideal for body text containers, sidebar accents, or secondary backgrounds.
Digital & UI
In digital interfaces, consider using "赤" for promotional banners, like buttons, and expressive UI accents. At 46% lightness, it balances visibility and subtlety — ideal for body text containers, sidebar accents, or secondary backgrounds.
Accessibility — WCAG Contrast
WCAG 2.1 requires ≥4.5:1 for AA and ≥7:1 for AAA. Best text color: white (#FFF).
Color Psychology
Color Temperature
Warm-toned (hue 358°), triggers energy and action. Warm colors advance visually, making elements feel prominent.
Visual Weight
Mid-range lightness (46%) creates balanced presence — works for text and interactive elements.
Saturation Impact
High saturation (67%) demands attention — brain processes ~50ms faster than desaturated variants.