Cultural Resonance
A traditional Chinese color with historical roots. Modern nomenclature.
Five Elements
Technical Specs
| HEX | #4C1F24 |
|---|---|
| RGB | 76, 31, 36 |
| HSL | 353°, 42%, 21% |
| CMYK | 39%, 92%, 67%, 64% |
Visual Analysis
A deep and dark red tone (H:353° S:42% L:21%) that is moderately saturated, composed. It carries the luster of lacquerware, offering a distinctive presence in any palette.
Color Harmonies
Design Applications
Brand & Identity
"葡萄紫" is particularly suited for fashion, entertainment, and romance brands. Its specific tonal character (H:353° S:42%) creates a distinctive brand identity that stands apart from generic color choices.
Interior & Spatial
In spatial design, this specific shade excels in boutique spaces, vanity areas, and festive settings. Its dark depth works best as a grounding element — headers, footers, or bold text on light backgrounds.
Digital & UI
In digital interfaces, consider using "葡萄紫" for promotional banners, like buttons, and expressive UI accents. Its dark depth works best as a grounding element — headers, footers, or bold text on light backgrounds.
Accessibility — WCAG Contrast
WCAG 2.1 requires ≥4.5:1 for AA and ≥7:1 for AAA. Best text color: white (#FFF).
Color Psychology
Color Temperature
Warm-toned (hue 353°), triggers energy and action. Warm colors advance visually, making elements feel prominent.
Visual Weight
At 21% lightness, carries substantial visual weight — adds perceived importance and gravity.
Saturation Impact
Moderate saturation (42%) balances engagement and comfort for extended viewing.